3D News Channel Logo Animation – Case Study & Portfolio
Introducing the Light News Logo – 3D News Channel Logo Animation, a modern, metallic animation asset designed for impactful news intros and branding. Created by a professional 3D artist in Pakistan, this project showcases technical expertise in logo animation, metallic shading, and motion graphics for media applications.
Client Request and Project Goals:
A news channel client required a bold, memorable logo animation to serve as the main ident for their broadcast and online content. The focus was on a metallic look, smooth motion, and a professional vibe suitable for live news, YouTube, and TV branding. The animation needed to be easily adaptable to various resolutions and compatible with different video editing platforms.
Workflow and Skills Utilized:
Starting in Blender, the logo was modeled with high attention to geometric precision and metallic surfaces, ensuring a crisp, modern feel. Advanced material shaders were created to give the logo a realistic metal reflection, while lighting setups enhanced depth and shine.
Animation was choreographed for dramatic entrance, with keyframed motion, camera transitions, and dynamic reflections. Real-time previews allowed for iterative client feedback, refining movement timing, logo highlights, and integration with background elements (e.g., news tickers or overlays).
Post-production involved rendering in multiple formats (Full HD, 4K) and creating alpha channel outputs for seamless overlay in video projects.
Optimization and Export:
The 3D news channel logo animation was exported as high-quality video files and PNG sequences with transparency. The project folder included editable Blender files and ready-to-use video assets for quick implementation in TV, YouTube, and live stream setups.
Premade Assets and Related Projects:
Explore more animated logos and branding assets on CGTRADER, or check related animation work in my portfolio like the Squid Game Mask 3D Asset.
Results and Benefits:
This 3D news channel logo animation ensures any news channel or media outlet stands out with a professional, eye-catching brand identity. Perfect for intros, outros, stingers, and promotional content.
Why Choose Us?
Based in Pakistan, UmarAnimators.com specializes in 3D animation, logo design, and broadcast graphics for local and international clients. Every animation is crafted for impact, clarity, and broadcast-quality standards.
To commission a custom 3D news channel logo animation or see more samples, visit umaranimators.com. Feedback and collaboration are always welcome!
